Tote Ireland happy with Galway Statistics Press Release from Tote Ireland Despite the dual challenges of inclement weather and reduced attendance The Tote Vital Statistics from Galway 2013 offer up plenty of positives for both The Tote and The Punter. Commenting on Galway 2013 Tote Ireland Commercial Director, Noel Hayes said: “Given that Wednesday and Thursday, the key days of the festival, were all but washed away by the weather The Tote performed with credit through Galway raceweek. "There are so many positives to take from Galway that is difficult not to be both buoyed by the Tote performance and optimistic for the future. "It also goes without saying that we were thrilled with our sponsorship of Wednesday’s Galway Plate which served up such a memorable race. It was an honour to have President Michael D Higgins present the Galway Plate to the winning owner of Carlingford Lough, JP McManus.” Tote Turnover * Tote Turnover for the week was €4,299,612 representing a 1.5% decline in year on year turnover. * On Course Turnover was €3,029,090 representing a 3% decline year on year. * Off Course Turnover increased by 1.35%, this number does not tell the full story as it is heavily distorted by the PMU, a major co-mingling partner, who did not bet on Galway 2013 but hidden within are some significant core business success stories * Account revenue increased by 52% year on year driven by Pick 6 business. * Revenue on the newly released Mobile App increased by 51% year on year. Commenting on Tote Turnover at Galway 2013 Tote Ireland Commercial Director, Noel Hayes said: “The numbers tell so many positive stories with a very significant increase in Account Turnover due in no small part to the reaction of our customer base to our initiative with our Pick 6 guarantee levels. "The numbers also tell us that our customer base have welcomed the recent release of our new Mobile Betting App.” Returns Tote returns significantly outperformed the industry SP over the week and continue to provide a value proposition to the punter who bets consistently with the Tote. * Tote Win dividends paid on average 32% better than SP returns. * Exacta winning dividends paid on average 102% better than the SP industry CSF. Pot Bet Performance * Tote Placepot continues to be an exciting proposition for customers with an average dividend of €388 to a €1 stake. * Tote Jackpot dividend beat the Industry SP accumulated return in each instance and by 187% on average. * Tote Pick 6 dividend beat the Industry SP accumulated return in each instance and by 421% on average. * One Tote Customer returned €3,356 for 0.5 unit win on a €7 investment in Thursdays Pick 6. * One Tote Customer returned €23,333 for 0.5 unit win on a €18 investment in Sundays Pick 6. Commenting on Tote Returns and Pot Bets at Galway 2013 Tote Ireland Commercial Director, Noel Hayes said: “The Placepot continues to be the star of the show; with an average dividend of €388 it is not surprising that it is such a popular bet with punters. "It is also evident that The Tote offers comparative value; on average our returns have significantly beaten the industry SP. This value is not just on offer to Win and Exacta punters but also to punters playing the Jackpot and Pick 6. "Punters really seem to have taken note of and are responding to our Pick 6 Guarantees. "These form part of a longer term strategy for our core business and the early metrics are encouraging. On Thursday we had both our largest ever pool at €148,640 and our largest ever sales in a single day at €76,678."
